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Account Director / Sr. Account Director

Company: Albert: Artificial Intelligence Marketing
Location: Binghamton
Posted on: November 27, 2019

Job Description:

Albert is the first and only autonomous, cross-channel, marketing AI-as-a-service. We operate in over 50 markets worldwide. More simply put, Albert is AI-powered technology that operates your digital ad accounts. Albert autonomously plans, executes and optimizes your campaign across your platforms.As an Account Director, you will be the positive leader and teacher who actively manages and coaches a growing team of Account Managers -- help them in developing campaign strategy, client relationship management, and project management skills.
The Account Director:

  • Understands & stays up to date on client business objectives, planning cycles, products/services, media & marketing activity, category dynamics & competitor activity.
  • Participates in and/or lead key client meetings -- knows when to step in and lead vs lean back and give others an opportunity.
  • Understands media and Albert well enough to answer many questions, but also knows the Albert network and pulls in the right experts at the right moment.
  • Expands our contacts within the client's marketing organization and builds a network of advocates for the Albert relationship.
  • Oversees training and on-boarding of new Account Management hires.
  • Continuously asses the health of client relationships across client portfolio and collaborates with SVP Strategic Client Services on workload prioritization; knows when to escalate internally and externally.
  • Collaborates with SVP Strategic Client Services and Sr. Director Strategy on standardizing the process for monthly & quarterly reporting.
    The ideal candidate would have:
    • A deep understanding the overall advertising landscape and the role of digital media.
    • Familiarity with paid & organic social media, SEM, SEO, and programmatic digital media.
    • General familiarity with ad tracking and attribution.
    • An ability to understand media metrics and communicate them to clients in a way they can understand.
    • Strong communications skills - in person, on the phone, over email, and via PPT decks.
    • Good organizational skills, with the ability to multi-task and keep track of details on multiple accounts and campaigns.
    • Strong problem-solving skills and tenacity to see it through to resolution.
    • Collaborative and enjoy working on cross-functional teams.
    • Willingness to travel domestically and internationally (less than 25% of time).
    • Willingness to take early or late calls occasionally, if have international clients.
      Preferred but not required:
      • Experience in Facebook Ad Manager, Google Ads, Bing, DV360, MediaMath / Trade Desk / Other DSPs.
      • Experience with either utm parameters, lift studies, viewability measurement, or attribution models.

Keywords: Albert: Artificial Intelligence Marketing, Binghamton , Account Director / Sr. Account Director, Executive , Binghamton, New York

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